2013 has heralded a fresh initiative to occupy my ever-neurotic brain. I've long subscribed (unwittingly) to the philosophy of "build it and they will come" -- I write my books, produce my videos, and post my creative content online, assuming that eventually my art will find an audience.
Create it and they will come?
This is a grossly flawed premise. The big problem is that it's a really big internet out there. Like, seriously, huge. To assume that my art can gain traction without any kind of promotion is a little crazy.
It's not enough to just create art, you need to know how to sell it. Assuming, of course, that you have any interest at all in turning your art into a career.
I'm approaching this untamable beast of self-promotion from a number of different angles, and at the heart of it has been the Horbawrong Creative Facebook page. If you haven't liked it and subscribed to the updates, here are some of the things you're missing out on:
THE TRAILER DEBUT FOR MY FEATURE FILM
BOOK QUOTES, MISSIVES, & MEMES (?)
Help support independent creative art.
You know you want to.
The anguished musings of a jack-of-all trades creative professional based out of Longwood, Florida. Find out more about him here. You know, if that's your 'thing'.
Most of my production music is original but if I need something extra-special, I usually get it from AudioNautix.com: